Have you heard of the American Liberty Alliance (ALA)? If not, don’t feel bad, because you’re certainly not alone. However, I’m pretty sure you’ve heard of all those “tea party” rallies being held all over America, and those rallies were launched and organized by the folks at the American Liberty Alliance.
What’s interesting about the American Liberty Alliance is that unlike other “grassroots” organizations across the nation – whether left-leaning or right-leaning – the American Liberty Alliance is a for-profit entity (emphasis mine):
The American Liberty Alliance is not a 501c3, 501c4 or a PAC. We are not registered as a non-profit and we do not raise funds as such. Our primary focus is on content. We publish information and sell advertising on our network of sites. We also occasionally seek contributions from our readers. These contributions are seen as ‘gifts’ to our network and are not tax deductible.
Yeah, because nothing says “grassroots movement” like an organization trying to make a profit off the backs of the folks they’re trying to organize.
Read more at the Huffington Post.
So they sell advertising. Big deal.
It’s not just about “selling advertising” to pay the bills; they’re actually trying to turn a profit on the backs of the folks they’re supposed to be organizing, unlike virtually every other “grassroots” organization out there.